1. Sunday, September 16, 2007

    im speaking at a panel on tuesday. 

    how to blog by tony pierce cover by shepard fairey i did it mostly because my boss very subtly suggested it. he asks me to do so very little that if he even passes me an email the odds are i will do it right away.

    this week i will be pretty busy. tonight an emmy party, tomorrow the donnas at the viper room, tuesday this panel, wednesday interviewing the rentals, thurs arcade fire at that bowl, friday party with basart who will be in town, next sunday laist bbq.

    have i ever told you i hate when things are on my calendar? i do.

    PSFK CONFERENCE LOS ANGELES, 9/18

    A Morning of Trends & Inspiration includes:

    8.30 OPENING REMARKS

    8.45 ART & BEAUTIFUL MISTAKES
    Shepard Fairey explores how he takes his art and applies it commercially, working with brands and agencies along the way.

    9.15 WHAT GOES ON IN LA, STAYS IN LA?
    Nokia futurist Adriana Parcero looks at Los Angeles culture and discusses with the panel its importance for the rest of the world. Panel includes Tony Pierce (LAist), Emmanuelle Richard (Vogue), Jeff Miller (Thrillist LA), Shana Nys Nambrot (Flavorpill LA).

    9.55 POINT A TO B
    Can you survive in Los Angeles without a car? The idea car-lessness is making a booming influence on the centric car culture of L.A. Roberto Espinosa and Michael Powers, a newly formed creative duo, explore the subject with a mulit-media presentation and live panel. Panel includes Siel (Green LA Girl).
    10.35 COFFEE
    Kindly provided by Oshyn.

    10.50 THE FUTURE OF CONTENT PANEL
    Colin Nagy leads a panel discussion on the possible futures for entertainment content and the business models behind them. Panel includes Ezra Cooperstein (Current TV), Anil Dewan (KCRW), Rafat Ali (PaidContent.org) and Kenny Ochoa (Sony BMG),

    11.30 THE CHANGING FACE OF PHOTOGRAPHY
    Andrew Delaney, Director of Photography at Getty Images, examines how imagery is changing in the light of crowdsourcing and the ongoing digital image revolution.

    12.00 KALEIDOSCOPE
    A panel chaired by Juan Guillermo Tornoe looks at the Hispanic market, its relationship with traditional America, its similarities, its differences and the important trends developing within it. Panel includes Jennifer Woodard and David Morse (New American Dimensions)

    12.45 LUNCH

    An Afternoon of Creative Ideas includes:

    1.30 LOS ANGELES TIMES 2.0
    Jason Oberfest reveals how the LA Times is working on building a content business in a digital era.

    2.30 OUR ROLE IN YOUR NEW WORLD
    Conn Fishburn, Director of the Advanced Strategies Group at Yahoo!, speaks on how the rise of social networks gives agencies and their creative teams a new and expanded role in shaping consumer experience.

    3.00 FRED WATER
    Adam Gayner, founder [and friend] of Fred, discusses the creation of agile, inviting, strangely meaningful brands and the process he uses to make them. Have you met Fred?

    3.30 Coffee

    3.50 A SUICIDE GIRL’S STORIES
    George Parker interviews Missy, the founder of Suicide Girls, to understand explains how she took a different route to create a well loved modern brand.

    4.30 TECHNOLOGY, NEW FORMS OF ENTERTAINMENT & CONSUMER ENGAGEMENT
    Lenny Stern (SS+K/CAA) chairs a panel that looks at how emerging media and technology creates opporutunities for brands to develop entertaining experiences to engage with consumers. Panel includes
    Mike Monello (Campfire), David Merkoski of Frog Design, and Ian Schafer (Deep Focus), Mark Vega (Omelet