hey this guy is awesome, let’s call him to see if he really is and if he’s not, screw him, or if he is then let’s let him do his thing and see if it’s all true.
fortunately it’s all true.
fortunately, even though i was intimidated when i first walked into the daily nexus
that the next time i only stuck my head in with my printed out article and then ran back to the dorms as fast as i could
fortunately i was in the right place at the right time surrounded with the best people alive and we were all ready to rock and we did, together, every day we could, day and night
and we made each other better and better and still do to this day in one way or another and i believe that that just doesnt happen in college, that it can happen again and again in life.
i feel like i helped build a pretty good team at the dot com and another at LAist and another at the next place. i dont think that was luck. i think when you are in the right place with the right people magic happens.
you need the right sunlight and love and trust and good vibes and you shake all of that up and
the chorus in my head keep telling me the most negative things, but it took a few months to go from this to that the last time and the time before that and patience grasshopper, patience.
in the meantime, i may get a doctor’s outfit, like a long coat and an old school mirror they used to put on their heads. and long white pants and black shoes. and i will have a sign that says, tourists, ask me anything. i can help.
and i want to have a pad of paper, like what doctors hand you with your prescription to give to the drug store.
and when a tourist says i want some good chinese food in westwood or a good place to buy records other than ameoba, i will write down the name of the store, use my phone to get the address, and hand it to the person. if they tip, fine, if not, fine. who cares. maybe i’ll sit on a bench on venice beach and just consult tourists for free.
because i would have loved to have run into a “doctor” like that while on vacation.
we know this because they insist on having a twitter, a facebook, an instagram, and sometimes a youtube channel.
and they know its part of marketing. and maybe PR, even though thats dangerous, but whatever. they understand the power.
and yet i see people asking for 1-2 years experience. the same people say they want to pay them $30-$35k
who do you think youre gonna get for that rate? and what do you think that person is going to create in the one spot that routinely is the face of the company? probably nothing interesting because, like seriously, youre gonna let the lowest paid person on your team do cool outside-the-box shit on your twitter? daily? without you watering it down so that its no longer cool nor outside the box? doubt it.
when you apply for jobs they usually ask you to write a cover letter. sometimes they may even ask what you would do to improve what is currently being done.
every now and then im tempted to say, “i’d change everything. i’d stop mimicking what everyone else is doing. i’d be original. i’d pretend that social media is new and the rules have not been established. and everything is changing, so why not BE THE CHANGE instead of aping what tom dick and harry have done?”
ok fine, i have said that in some cover letters. and it gets tossed just like the boring cover letters.
i even had one guy have a good interview with me and then say, “give us a few pages of what you would improve on.”
i wrote six pages. starting with SEO. lord knows know 23 year old is giving them a full page critique about their meta tags, their mish moshed index pages, and how their content – if tweaked ever so slightly – could turn their website into a monster in a short period of time for very little cost.
a couple weeks later they said they were gonna hire someone from within to do their social and i was all mmmm hmmmm. but i looked at their meta tags and they didnt change shit. they just wanted to underpay a pretty girl.
people dont wanna change the world. it doesnt matter what their mission statement is, how punk rock they pretend they are, how progressive their so called style is. they hire people who look like them, not people who look like LA. how do i know? LA is 47% latino. let’s start there. talk to me about your last 20 hires and then tell me that 9-10 of them were brown or black.
it’s like when i clean my room. maybe i’ll put that one little thing over there. or that other little thing in the trash. but if i was serious about cleaning my room, it would look noticeably different when i was done. and it would look like a mess while i was doing it.
which is why I look like a mess right now.
cuz i am going through a metamorphosis. because if i dont, i’ll die. and be nothing. like half of the places who wont even write me back.
back in the olden days when you messed with Job to see if he would denounce the good Lord, you gave him warts, you killed his animals, you ruined his good reputation, you slowed down his internet
you made him doubt himself and his friends and his place in the world.
all to see what he was made of in his creamy nougat center.
but at my center is the eternal joy of the 2016 world series.
in my soul is the love of people and love of the healing powers of creativity. i am a hippie i am a punk i am the little kid at summer camp reading the bible. i am a bleacher bum and a college reporter. i am studying poetry in a school with no grades. i am the black boy who looks mexican italian cuban puerto rican. i am everything and nothing and just another face in the crowd.
sure i can get depressed and scared and hurt and shocked and freaked out a bit but at my age, at this age, with all the tales of peaks and valleys, i know that the sun will come out tomorrow, the devil,
bet your bottom dollar i’ll find a cool new way to make a dollar, but best of all i know that we should be rendering unto caesar whats caeasar
bc our treasure is in the kingdom of wrigley north.
the devil, you can play games with my heart you can take away this and that and the other but we are the children of the special one. we are made in his image. he too has emotions. he too freaks out at evil. and we too can turn the simplest things into the most exquisite.
if you had the faith of a mustard seed you might be able to break me. but im a twix twin bar, the devil. i was made for this shit.
so this one doesnt wanna hire me and that other doesnt wanna work with me but only cuz they dont know me. only cuz they havent been able to see the beautiful music that we made under storke tower and la cumbre plaza and atwater and frisco and westwood and e street and first street. and i know hearts have been hardened and i know we have just begun the beguine and i know that i just dont know
but i just wanna say i see you, just like i saw you in cleveland in game seven doing whatever you could to break the hearts of cub fans
30 years ago today Nirvana’s “Bleach” was released, thanks in part to the mysterious figure on the right hand side of the album cover named Jason Everman.
Listed as the second guitarist of the band, Everman actually never played on the recording that sold nearly 2 million copies. The Alaskan native joined the group in 1989 and toured with them after being in Stonecrow, a band that included drummer Chad Channing, a childhood friend who would also eventually join and subsequently leave Nirvana.
But back to Bleach… despite the fact that none of his guitar parts were used on the band’s debut LP, Everman loved the album so much that he paid the $606.17 producer Jack Endino billed Nirvana for the 30 hours of recording.
As a thank you, Kurt Cobain used the now-iconic photo of he and Everman for the cover of Bleach and listed him as a guitarist on the Sub Pop Records album sleeve. That credit would be removed when Geffen re-released the record in the wake of the success of “Nevermind.”
Everman can be heard in several bootlegs and seen playing with the group during their Rhino Records in-store performance, but he soon left the group and joined Soundgarden briefly as their bassist and appears on “Loudest Love” and “Louder than Love”.
So when you rock out to “Negative Creep,” “School,” and “Molly’s Lips” today, as you should, the guitar-work that you don’t hear is coming from that other guy on the Bleach cover not wearing a jean jacket. He is Jason Everman, the war hero who financed one of the greatest records in rock.
and its true, for years i would write 2-3 times a day, youd think that now that im lazing about the house i’d be writing twice as much but what do you say when you are constantly job hunting or working out on your soul and your six pack abs?
the cubs are doing well, thats all that matters, really.
this week they signed the closer that they need, an all star who for some reason wasn’t getting signed by anyone this spring. was he asking too much? was he nuts? was he too old at 31? was his agent a dope? if this guy was so good why had no one snatched him up?
all fascinating questions. the cubs still paid him $43 million for three years. which is in the neighborhood that im looking to earn in my next gig, btw.
last night i went to bed in not the best shape. i was nervous about the future, something the bible advises against. consider the lilies of the field, it says, they dont have agents, they belong to no unions, they dont have a sinking fastball and still they live great lives because God loves them, so think how much more he loves us, who have amazing changeups and circle curves.
but i couldnt sleep so i turned my phone on and clicked over to linkedin… maybe there was a job i hadnt noticed that i should apply for. and there it was. right next to the job i am still waiting to hear from. yes at the very bottom they are asking for some space age futuristic things, but the bulk of the job is right up my alley.
then i couldnt fall asleep for all the right reasons. i had visions of sugar plums dancing through my head. all the ideas came rushing though. color returned to my cheeks. my heart started beating and mama mia was my brain going into overdrive.
one idea tapdanced in front of another. boom boom boom. and all brilliant ones. then, lurking in the background, arose the greatest of all ideas ever. it’s ambitious, it’s glorious, it would be a game changer, a sweeping force if ever there was one, and this company could pull it off better’n any of them. theyd have to believe in me though.
but the crazy thing is, it wouldn’t cost much to pull off. i mean they could invest *money* into it, but it’s not necessary. the lilies don’t buy facebook ads and people drive out to the superbloom in droves. this would be a super dooper bloom of love.
4am, 5am. finally i ate a croissant and drank a glass of juice. another idea. an old one from the past, but with a new hat. oh and another idea. what about this. MY COVER LETTER IS GOING TO BE A NOVELLA!
so then i thought, should i go in great detail one some of these ideas so they can take a glimpse of my genius, or should i just list the code names of the concepts as teases?
First in Line
The Perfect Room
Disturbing the Piece
Somebody Walks in LA
Press Conference, Jr.